Instagram
Join the Waitlist →

Every step in the dark deserves a light.

A handcrafted light-up dog jacket made in Italy. Protection, illumination, contemporary design, and textile innovation in a single collector’s piece.
Join the Waitlist →
giubbotto luminoso per cani DoggyLux

OEKO-TEX ®️ HIGH-TECH CLIMATIC MEMBRANE SOFTSHELL

● Story

02 / 08

A walk as NIGHT FALLS.

The sun has already dipped below the rooftops. The streets empty out, as lights slowly flicker to life. He looks at you, ready and patient and you know that this moment has always belonged to him.
Protecting him isn’t just a technical detail. It’s an act of love. It’s wanting something beautiful, safe, and worthy of his place in your life for the one walking beside you.
DOGGYLUX was born from this: the idea that care can take the silent shape of a perfect garment.
doggylux made in italy giubbotto cane

● Design

03 / 08

Doggylux made in italy giubbotto cane

DESIGN IS
LIGHT IN MOTION.

The design of the DOGGYLUX dog jacket starts from the animal’s shape: essential lines, contrasting yellow embroidery, and a continuous optical fiber light that becomes part of the fabric. A technical garment with a minimal design, handcrafted in Italy.

Technical design, Italian essence

01

Light integrated into the fabric

02

High-performance technical materials

03

FIT DESIGNED AROUND THE DOG

04

● Quality & Craftsmanship

04 / 08

THE FUTURE
HANDCRAFTED.

Every garment is born from the hands of Italian artisans. Cut, assembled, and finished one by one. Unhurried. With no shortcuts.
Doggylux made in italy giubbotto cane

01

CRAFTED IN ITALY

Every DoggyLux garment is born and takes shape through a entirely Italian production chain

02

CRAFTED BY HAND

Skilled hands guide every stage of the process, paying special attention to details and finishes

03

THREE TIMES THE QUALITY

Three control phases follow production to verify craftsmanship and finishes before each garment is completed

● Materials

05 / 08

Four ELEMENTS.
ONE SINGLE VISION.

Every component is selected at the peak of its category. Technical fabrics and integrated micro-electronics combine into a single system, carefully designed and fitted around the dog’s body.
Materiali tecnici giubbotto cane softshell

Material 01

OUTER FABRIC

HIGH TECH SOFTSHELL CLIMATE MEMBRANE
Three-layer technical softshell featuring a climate membrane: waterproof up to 12,500 mm, windproof, and breathable. UPF 50+ UV protection and STANDARD 100 by OEKO-TEX® certified.

Material 02

THERMAL PADDING

Lightweight and breathable technical padding designed to deliver excellent cold insulation while maintaining shape and comfort. STANDARD 100 by OEKO-TEX® certified®️.

Material 03

INNER LINING ULTRALIGHT NYLON

Soft, durable, and comfortable technical lining featuring a water-repellent treatment. The extremely smooth surface prevents fur from getting trapped in the fabric. STANDARD 100 by OEKO-TEX®️ Class 1 certified.

Material 04

INTEGRATED ELECTRONICS

Luminous technology integrated directly into the garment, powered by a micro rechargeable Lithium battery. A system developed by DoggyLux to combine light, battery life, and safety without compromising on comfort, fit, and elegance.
Technology you don’t see… Light that gets noticed.

● METHOD

06 / 08

Giubbotto luminoso per cani DoggyLux

NOTHING IS LEFT TO CHANCE.

■ Research in every choice

■ Precision in every gesture

■ Care beyond appearance

■ Quality built to last

● Our approach

07 / 08

Our Vision

Until now you had toCHOOSE.
Not anymore.

PROTECTION

Designed around the dog, technical materials and functional solutions work together to offer comfort and cold protection.

IDENTITY

Designed to stand out, lines, materials, and attention to detail give life to a recognizable garment capable of turning the dog’s presence into a signature statement.

DOGGYLUX

Technology becomes design: integrated lighting systems and technical research are built into the garment right from the design phase, turning LIGHT into a new expression of petwear.

Founder Collection

08 / 08

500 numbered pieces

A signature unrepeatable.

The Founder Collection is born in just 500 numbered pieces, created to mark the beginning of DoggyLux’s story. For the first collection, the founder chose to leave a piece of himself in the project he believed in from day one: his own fingerprint, transformed into texture and integrated into the garment’s design.

A print that remains. And with light, reveals itself. A personal mark, naturally unique, that becomes the signature of the first collection.

500

Pieces

500

Numbers

1

Single fingerprint

The first trace of DoggyLux's story.

DOGGYLUX

BORN TO SHINE.
Created to protect.

Not just an accessory, a garment dedicated to those who make your life brighter every day.
Join the Waitlist →

● Contact Form

08 / 08

Join the wait LIST.

Limited availability. We will contact you personally with edition details, sizing, and purchase options.
Instagram

DOGGYLUX — Luminous petwear. Designed and handcrafted in Italy. Limited edition.

© 2026 DOGGYLUX

Informativa Privacy – Iscrizione alla Newsletter

Ai sensi dell’art. 13 del Regolamento (UE) 2016/679 (“GDPR”), La informiamo che i dati personali da Lei forniti mediante la compilazione del presente modulo saranno trattati dal Titolare del trattamento:

TechLab Aloise SAGL
Sede legale: Via Maestri Comacini 8 – 6830 Chiasso
E-mail: info@techbyaloise.ch

Finalità del trattamento

L’indirizzo e-mail da Lei fornito sarà utilizzato esclusivamente per l’invio di newsletter, comunicazioni informative, aggiornamenti, offerte commerciali e contenuti promozionali relativi ai prodotti e/o servizi del Titolare.

Base giuridica

Il trattamento dei dati si fonda sul Suo consenso espresso, ai sensi dell’art. 6, par. 1, lett. a) del GDPR.

Modalità del trattamento

I dati saranno trattati con strumenti elettronici e organizzativi idonei a garantirne la sicurezza, la riservatezza e l’integrità, nel rispetto delle disposizioni del GDPR.

Conservazione dei dati

I dati saranno conservati fino alla revoca del consenso o alla richiesta di cancellazione da parte dell’interessato, salvo eventuali obblighi di legge.

Comunicazione dei dati

I dati potranno essere trattati da fornitori di servizi incaricati della gestione della newsletter (ad esempio piattaforme di email marketing), nominati Responsabili del trattamento ai sensi dell’art. 28 del GDPR. I dati non saranno diffusi.

Diritti dell’interessato

L’interessato può esercitare in qualsiasi momento i diritti previsti dagli artt. 15-22 del GDPR, tra cui il diritto di accesso, rettifica, cancellazione, limitazione del trattamento, opposizione e portabilità dei dati, inviando una richiesta ai recapiti del Titolare.

Qualora ritenga che il trattamento violi la normativa vigente, ha diritto di proporre reclamo all’Autorità Garante per la Protezione dei Dati Personali.